Chinese internet giant Tencent have released a smartwatch that bears a striking resemblance to the Apple Watch.

tencent watch
A banner ad promoting the Da Q Xiao Meng Watch . Photo: Tencent website screenshot.

The Da Q Xiao Meng Watch features a rectangular screen with curved corners and a wide watch band just like Apple’s signature smartwatch.

tencent smartwatch
Da Q Xiao Meng Watch. Photo: screen shot.

It is jointly developed by Tencent Games and a Beijing-based technology company called Da Q.

The watch is now available for reservation on for RMB999, or HK$1,209, with at least three colours to choose from.

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Da Q Xiao Meng Watch. Photo: screen shot.

It boasts a sapphire screen “as bright and beautiful as moonlight on a lake.”

Its main target audience is women.

tencent smartwatch
Da Q Xiao Meng Watch. Photo: screen shot.

Users will be able to make phone calls and send text messages on the Da Q Xiao Meng Watch. It can also be used to monitor workouts and diets. Other features of the watch include a two-million-pixel camera, bluetooth, WIFI and GPS.

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Apple Watch. Photo: photozou

The watch was designed especially to accommodate a Candy Crush-like game developed by Tencent, according to mainland technology media

Tencent smartwatch
Tencent game “天天爱消除“ is said to be featured on the Q Watch Run. Photo: screencap of Tencent website.

The website quoted Da Q co-founder Zheng Lin as saying the company copied Apple Watch’s appearance because it looks better.

“We did a test – a rectangular shape looks better than a round shape. [We] found that if it doesn’t look like Apple Watch, it looks ugly… Apple defined the aesthetic trend, everyone else follows. The trend is set by market leaders,” Zheng said.

The website says over 235,000 people have made a reservation to buy the watch. Sales will open at 10am on August 25.

HKFP has reached out to both Tencent and Apple for comment.

Update: A previous version of this article wrongly included images of another smartwatch, the Q Watch Run. 

Vivienne Zeng is a journalist from China with three years' experience covering Hong Kong and mainland affairs. She has an MA in journalism from the University of Hong Kong. Her work has been featured on outlets such as Al Jazeera+ and MSNBC.