Posted inHong Kong

18 months on, ‘Black Person Toothpaste’ finally renamed as Darlie to undergo rebranding

Darlie toothpaste – infamous for its racist branding and history – is to undergo a rebranding, 18 months after its manufacturer’s parent company Colgate promised change. The current Chinese name, “Black Person Toothpaste,” will be replaced with “Haolai” around next March. The name adopts the manufacturer’s Chinese name – Hawley & Hazel. The firm said […]